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MAIN > NEW MAKEUP MUST-HAVES!

Make a statement with our one-of-a-kind makeup products this season.
Wow every customer with these lash-enhancing, brow-raising, and statement-
making products!

NEW Sumptuous Infinite Length + Volume Mascara

CLICK to SELECT HER SUMPTUOUS

Click for an easy guide to help you recommend the right Sumptuous mascara for every customer.

NEW DOUBLE WEAR STAY-IN-PLACE BROW LIFT DUO

Our Double Wear Brow Lift Duo is our first long-wearing, 2-in-1 pencil with a brow filler on one
end and a universal highlighter on the other. Now you can fill, shape, highlight, and lift your brows
in two easy steps!

> The micro-slim pencil is 2x thinner than wooden brow pencils, providing perfect control for
precise hair-like strokes
> Waxy formula grooms and sets the brows, ensuring 12-hour wear without smudging
> The sheer highlighter helps clean up the brow area and minimizes any imperfections for a more
defined and lifted brow

Product note: Our new micro-slim tip is very delicate. Twist up to reveal just a hint of pencil to
use. Ensure the tip is completely twisted back down before replacing the cap.

On counter: January 2014, Available in four shades (blonde brown, soft brown, rich brown and black brown).

Click each step to Find out how to use.

Groom brows with a clean,
disposable mascara wand, moving
in an upward motion from the
center of the face to the outward
corner of the eye to
identify areas that need filling

Fill brows by making
short, light strokes, only filling
patches that need it

Use a clean, disposable
mascara wand to sweep brow
hair from the center of
the face to the brow arch, then
down and over from
the arch to the outer corner

Use the highlighting end
to draw a defining line beneath
the length of the brow

For lighter skintones:
the color is subtle enough that
no blending is necessary!

For deeper skintones:
take your finger and gently pat
the color into the skin
to blend highlighter naturally

HIGHLIGHT WITHE STYLE

The highlighting end can do more than just lift the brow—it can define and shape other parts of the face!

> Use it around the brow area to mask stray hairs between brow treatments
> Apply around the lip line for a more defined lip
> Near the inner corner of the eye for a brightened, wide-eyed look

NEW Double Wear Stay-In-Place Lip Pencil

Experience an Estée Lauder first: new Double Wear Stay-in-Place Lip Pencil in Clear!
It works with any lipstick shade to create a perfectly sculpted lip, and is ideal for
the customer who shies away from lip liner.

Also introducing 4 new neutral shades (brick, mauve, nude, and currant) that match your
natural lip tone for more enhanced definition.

On counter: February 2014