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PERFECTLY CLEAN COLLECTION
Some customers may be disappointed that their favorite cleanser is discontinued, but the good news is we’re launching an all new cleanser collection with more benefits to love. Click the > icons below to learn how to make every cleanser customer, a happy customer.
BE POSITIVE >
“I’m so sorry we no longer make that cleanser, but the good news is that the new Perfectly Clean
Cleanser Collection has even more benefits than the previous cleansers—let me show you.”
SHOW HER OPTIONS >
First, ask her which cleanser she used before. Then, use the texture of that cleanser
as a clue to guide her to the new formula. And for fun, show her your favorite cleanser.
SHARE THE BENEFITS >
High performance ingredients like the 3C Purity Complex, multi-functioning formulas and an addictive scent.
Read the All New Cleanser Collection article and Cleanser Fact Sheets to find out more.
DEMONSTRATE >
With the Estée Lauder cleansing ritual found on page 26
of your Spring 2013 myESTÉELAUDER Magazine.
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