Introduce new Advanced Night Repair to every customer. To help, we asked our expert
Colleen to role play three quick customer scenarios. Notice how Colleen begins EVERY
conversation by asking the question:
Have you heard of our #1 repair serum Advanced Night Repair?
LAB 4 CHECKPOINT: PRACTICE

Practice introducing new Advanced Night Repair by asking, “Have you heard of
our #1 serum Advanced Night Repair?” Continue the role play by practicing the
“EVERY” story and share the secret of immediate hydration by practicing our
famous Water Demonstration.





Terms & Conditions Privacy Policy © Estée Lauder Inc. All Rights Reserved.