Your brand new Fragrance Finder will help you quickly
and expertly recommend the best fragrance for every
customer—whether it’s a gift or for herself! Click on each
box below for an easy step-by-step guide to how it works.
and expertly recommend the best fragrance for every
customer—whether it’s a gift or for herself! Click on each
box below for an easy step-by-step guide to how it works.
1
Start by asking, “Who are you
shopping for—is this a gift for
you or someone else?”
shopping for—is this a gift for
you or someone else?”
2
If she’s shopping for herself, ask,
“Would you like to shop for a
particular type of fragrance, or
how you want it to make you
feel?” If she’s looking for a gift,
it’s the same idea! Just tweak it
to ask, “Do you know what type
of fragrance she likes, or would
you like to find one that fits
her personality?”
“Would you like to shop for a
particular type of fragrance, or
how you want it to make you
feel?” If she’s looking for a gift,
it’s the same idea! Just tweak it
to ask, “Do you know what type
of fragrance she likes, or would
you like to find one that fits
her personality?”
3
If she wants to shop by fragrance
type, walk her through the four
types in the Finder, and ask which
one she prefers. Demonstrate the
recommendations on blotters.
Ask which fragrance she likes best.
type, walk her through the four
types in the Finder, and ask which
one she prefers. Demonstrate the
recommendations on blotters.
Ask which fragrance she likes best.
4
If she’d like to shop based on
personality, walk her through our
four new fragrance personalities.
Ask which one she identifies
with the most, or which one
sounds most like the person
she’s shopping for. Demonstrate
the recommendations on
blotters. Ask which fragrance
she likes best.
personality, walk her through our
four new fragrance personalities.
Ask which one she identifies
with the most, or which one
sounds most like the person
she’s shopping for. Demonstrate
the recommendations on
blotters. Ask which fragrance
she likes best.
5
Once you’ve found her fragrance,
offer to apply it on her skin for
the truest impression. Share more
about the fragrance—flip to its
individual page to find a simple
description of the scent, along
with key notes.
offer to apply it on her skin for
the truest impression. Share more
about the fragrance—flip to its
individual page to find a simple
description of the scent, along
with key notes.
6
If your customer is interested in
the Classics (either for herself
or as a gift), there’s a reference
section in the back of the Finder
with short descriptions for each.
the Classics (either for herself
or as a gift), there’s a reference
section in the back of the Finder
with short descriptions for each.
Giving your customer options, whether in size or price, is a great way to help him or
her make the perfect selection. Click the [+] on each ribbon below for six ways to create
a memorable fragrance experience.
her make the perfect selection. Click the [+] on each ribbon below for six ways to create
a memorable fragrance experience.
GIFTS
Show gift sets first. Show options in different price points and give
the value of each. Point out the value of the larger size sets.
the value of each. Point out the value of the larger size sets.
SIZE
Show her individual fragrance size options. Then, explain the value. For
example, a 3.4 oz bottle of Modern Muse is only $20 more than a 1.7 oz bottle.
example, a 3.4 oz bottle of Modern Muse is only $20 more than a 1.7 oz bottle.
VALUE
Add value. Teach her how to make her fragrance last longer by
layering it with a shower gel and body lotion.
layering it with a shower gel and body lotion.
TIPS
Share tips. Give other great uses for products included in the gift set. For
example, adding a capful of the shower gel to her laundry to scent her linens.
example, adding a capful of the shower gel to her laundry to scent her linens.
PERSONALIZE
Offer suggestions. Give her ideas to personalize her gift giving, like adding a
body lotion that works with her fragrance, or finding other small gifts to go with it.
body lotion that works with her fragrance, or finding other small gifts to go with it.
READ
Check out your Holiday Planner. It’s filled with lots of other great
fragrance tips—tested and proven to work!
fragrance tips—tested and proven to work!
