Completing the sale is about going above and beyond to leave a great lasting
impression. WHY? Because customers tell us that we end the sale before she’s ready to
stop shopping! Make sure you give each customer a complete Estée Lauder experience.
We’ve made it easy with our new Holiday Linking Triangle. It’s the exact same idea as
the Transformational Triangle you saw about in Learning Lab—with a holiday spin.
impression. WHY? Because customers tell us that we end the sale before she’s ready to
stop shopping! Make sure you give each customer a complete Estée Lauder experience.
We’ve made it easy with our new Holiday Linking Triangle. It’s the exact same idea as
the Transformational Triangle you saw about in Learning Lab—with a holiday spin.
Regardless of where you begin a conversation with your customer, the goal is to link and
show her all 3 of our top topics for Holiday: What’s New, Holiday Gifts, and Treats
(whether it’s free gift wrap or a 3 Minute Beauty tip).
Click on each
for easy ways
to link!
show her all 3 of our top topics for Holiday: What’s New, Holiday Gifts, and Treats
(whether it’s free gift wrap or a 3 Minute Beauty tip).
Click on each
for easy ways to link!
HOW TO LINK BETWEEN WHAT’S NEW AND HOLIDAY GIFTS:
“While you’re here, who else is on your holiday shopping list?
I don’t want you to miss seeing our holiday gifts—we have an amazing
selection this year.”
“Why don’t you check out our new products while I wrap your gifts?
I’m happy to answer any questions.”
“While you’re here, who else is on your holiday shopping list?
I don’t want you to miss seeing our holiday gifts—we have an amazing
selection this year.”
“Why don’t you check out our new products while I wrap your gifts?
I’m happy to answer any questions.”
HOW TO LINK BETWEEN WHAT’S NEW AND TREAT:
“While you’re here, you deserve a treat! I’d love to show you a quick
holiday tip. It will only take 3 minutes. I’m also happy to gift wrap any of
your purchases today.”
“I’d love to show you the products I just used—
and the great new items we just got in.”
“While you’re here, you deserve a treat! I’d love to show you a quick
holiday tip. It will only take 3 minutes. I’m also happy to gift wrap any of
your purchases today.”
“I’d love to show you the products I just used—
and the great new items we just got in.”
HOW TO LINK BETWEEN HOLIDAY GIFTS AND TREAT:
“Now that your gifts are taken care of, you deserve a treat! I’d love
to show you a quick holiday tip. It will only take 3 minutes.”
“By the way, who else is on your holiday shopping list?
We have amazing gifts that you don’t want to miss out on.
I’d love to show you.”
“Now that your gifts are taken care of, you deserve a treat! I’d love
to show you a quick holiday tip. It will only take 3 minutes.”
“By the way, who else is on your holiday shopping list?
We have amazing gifts that you don’t want to miss out on.
I’d love to show you.”
Research has shown that, on average, a repeat customer
will spend three times more than a one-time shopper.
So, how can you ensure she’ll come back to shop with
you? It’s all about the lasting impression you make at the
end of the sale. Click on each box below to learn how!
will spend three times more than a one-time shopper.
So, how can you ensure she’ll come back to shop with
you? It’s all about the lasting impression you make at the
end of the sale. Click on each box below to learn how!
Use 1-2-3 Connect to keep your connection going. Why? Customers
can be hesitant to give out their contact
information, so keep it warm and
personal—like how you’d talk to a
friend. Make it specific to things you
talked about, like, “I hope you have
a great time on vacation! I’d love to
give you call when you’re back to make
sure you’re happy with your new
products.” It will show her you really
listened to what she told you.
-
Ask for the sale in a non-
pressured way.
“What did you love and want
to take with you?” -
Point out something new while
you ring up the sale. “Why don’t
you take a look at our new
(product) while I ring this up—
I think you might really enjoy it.” -
Offer to stay in touch. “I’d love to
call you to make sure you’re happy
with your products. And the New
Year is a great time to refresh your
skincare routine—I’d love to invite
you back to make sure you’re seeing
the results you want.”
Which of the following phrases is a great way to leave
a lasting impression at the close of a sale? (Select all that apply.)
a lasting impression at the close of a sale? (Select all that apply.)
“Thanks for coming in today. Happy Holidays!”
“I’d love to call you to make sure you’re happy with your products.”
“What did you love and want to take with you?”
“Why don’t you take a look at our new (product) while I ring this up—
I think you might really enjoy it.”
“Should I ring all of this up for you?”I think you might really enjoy it.”
“I’d love to call you to make sure you’re happy with your products.”
“What did you love and want to take with you?”
